Andrew Hicks joins Marks & Spencer after 20 years working in Australia and South Africa, most recently at Woolworths Group.

Nike’s strategic pivot back to sport and brand marketing is beginning to show positive signs as its running division returns ...

From Carlsberg’s new CMO doubling down on its brand line to Prime’s profit falling drastically, it’s been a busy week. Here ...

Forget hierarchical sign-offs from HQ, CMO Marian Lee explains Netflix’s local marketing teams are “empowered” to make ...

Simon Michaelides has been named ISBA’s new director general, taking over from predecessor Phil Smith who held the role for ...

As leaked government plans suggest an alcohol ad ban is on the cards, a YouGov poll suggests the majority support further ...

Measuring return on investment may not always be a priority for marketers, but it remains the most important success metric ...

Moonpig plans to keep the marketing “drumbeat” going by becoming “more creative”, as the focus on brand partnerships, social ...

By identifying manufacturing efficiencies, brands and their supply chains can improve customer experience for all - which ...

While broadcast viewership is down 13%, women’s sport’s growth on social platforms such as TikTok and YouTube suggests a ...

Marketers discuss how to effectively optimise and when enough is enough in the latest episode of Marketing Week’s webinar ...

Under the leadership of new CMO Yves Briantais, Carlsberg will be doubling down on its well-known brand line and introducing ...