Retail chain Shoppers Stop increased its advertising and publicity expenditure by 18.2% in FY25, spending Rs 88.36 crore ...

With Vercel's AI tools, creatives at WPP can now design, prototype, test and deploy digital experiences at speed ...

With over 4 million influencers in the country and marketers now spending nearly 40% of digital ad budgets on influencer ...

Zee Studios’ critically acclaimed Marathi film Atta Thaambaycha Naay, after winning hearts and setting box office benchmarks, ...

Bhattacharyya has over a two-decade career spanning Saatchi & Saatchi, BBDO, and most recently Grey South Asia, where he ...

The reactions from India’s marketing leaders range from intrigued to wary, with a healthy mix of “this could be magic” and ...

This complementary acquisition marks another step in expanding Unilever’s portfolio towards premium and high growth spaces ...

India and South Asia, Visa, explains how the brand is expanding its reach among digitally savvy, upwardly mobile Indians ...

BARC’s shift to weekly ratings from June 2025 is being welcomed by advertisers and planners, who say it allows faster ...

Content creator Akash Yadav accuses nutrition brand The Whole Truth of misleading labelling; founder Shashank Mehta responds ...

The merged entity cannot engage in collusion or coordination to divert advertisers from media publishers based on political ...

Aanchal Suri has been elevated to the role of Global Director of Marketing & Communications at Spectraforce. Suri shared the ...