在 2025 年获得战略优势。了解全球营销趋势，平衡品牌与绩效，并利用数据驱动的洞察力全面衡量媒体。 精准驾驭电视市场。研究观众在主要电视传播平台上的收视行为... 媒体碎片化造成受众分散。了解如何通过所有渠道吸引 ...

The Advertising Media Spend Report – H1 2024 Get a clear view of the competitive advertising landscape to invest and optimize your media investments with confidence.

Sebagai pemimpin global dalam wawasan, data, dan analisis audiens, Nielsen membentuk masa depan media dengan pengukuran yang akurat atas apa yang didengarkan dan ditonton oleh orang-orang.

The Record provides a quarterly analysis of audio listening behaviors across the total radio universe. The charts represent ...

Nielsen, a global leader in audience measurement, data, and analytics, today announced a new collaboration with premier podcast research firm Edison Research, to launch Nielsen Podcast Fusion powered ...

Launching in Australia Q4 2025, Nielsen Ad Intel CTV delivers powerful insights into Connected TV ad spend and creative strategies across YouTube TV, Netflix, Prime, Hulu, and more—helping advertisers ...

Discover the strategic shifts APAC marketers are making. Find out how they align goals, invest in AI and new channels, and ...

Nielsen’s latest Rural Survey reveals the ageing profile and hybrid media habits of New Zealand’s… ...

NEW YORK – August 5, 2025 – Nielsen, a global leader in audience measurement, data and analytics, and WPP Media have announced a new agreement for audience measurement spanning TV, streaming, audio, ...

Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms in a monthly macroanalysis.

There’s no denying the fact that consumers around the world are paying more attention to the impact of their decisions on the world around them. And the more attention they pay to sustainability, the ...