Walled garden platform advertisers may not know where their ads were served or who they targeted, and have no log files to ...

A recently proposed Senate bill seeks to determine fair use cases for LLMs training on personal data and copyrighted material.

Sometimes, price can itself be promotional marketing; Reddit is no longer playing nice; and AI scrapers are reshaping the web ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

New social media content moderation policies will enable connections with audiences that reflect a broader range of ...

In today’s digital advertising landscape, speed, scale and sophistication have become both a promise and a problem.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

How will the California Privacy Protection Agency's new rules on automated decision making and AI impact ad targeting? We ...

Creative agencies are trying to adapt to AI’s sudden invasion of their turf; it’s a sunny day for TikTok travel influencers; ...

Why sue Google now, when so many years have passed? Because “the pattern of anticompetitive behavior continues,” says OpenX ...