资讯

‘I’ve never had a response like it’: Allianz’s repositioning one month on
In my entire 25 years in this industry, I have never had a response like it.”That’s Allianz marketing boss Laura Halbert on her brand’s recent repositioning. It’s a sentiment echoed by Howatson + Co ...
A lame pun, a divided world and hope: Joe Hildebrand takes on the news
For better or worse, I don’t think anyone has ever managed to censor me, and I wouldn’t really know how to censor myself.”Joe Hildebrand isn’t worried that his new podcast for Nova, Four The Record, ...
Mumbrella8 小时
NZ-based strategic marketing agency launches in Australia
Quantum Jump, a six-year-old NZ-based strategic marketing agency, has officially crossed the Tasman and set up shop in Sydney. Mumbrella can reveal it has appointed Rachel Wintle as its Australian ...
Foxtel content director Wendy Moore to step down after six years
Foxtel’s executive director of entertainment content and channels Wendy Moore will be stepping down from the role, after more than six years at the company.Hilary Perchard, CEO of Foxtel, Kayo, and ...
DDB Australia’s Jenny Mak joins Jnr
DDB creative partner Jenny Mak has joined independent agency Jnr as its executive creative director and partner.Mak joins co-founders John Marshall and Ryan O’Connell, following several new client ...
Pwr to release content creation and esports documentary series
Gaming organisation Pwr is set to release a three-part documentary series on YouTube offering an inside look at the world of esports and content creation.The announcement:Australian Gaming and Content ...
Involved Media promotes Jenn Reid to group account director
Jenn Reid has been promoted to group account director at Involved Media in a newly created, Sydney-based role.The announcement:Leading Australian independent media agency Involved Media has promoted ...
The Howie Games signs new long-term deal with LiSTNR
Popular Australian sports podcast The Howie Games will continue its partnership with Listnr under a new long-term deal.The announcement:One of Australia’s most popular sports podcasts, The Howie Games ...
Adhese launches Retail Media as a Service offering with major new hires
Adhese has launched a global retail media solution and appointed two senior leaders to accelerate its release.The announcement:Independent adtech platform Adhese has supercharged its retail media ...
Apparent appoints Cristina Douglas and Tom Twiby to senior creative roles
Apparent has added two senior hires to its creative team following multiple major client wins.The announcement:Full service agency Apparent has appointed Cristina Douglas to the newly created role of ...
DoubleVerify uncovers Shadowbot fraud scheme impacting mobile and CTV ads
Doubleverify has identified a bot scheme that spoofed over 35 million mobile devices and cost advertisers $2.5 million since early 2025.The announcement:DoubleVerify (“DV”) (NYSE: DV), the leading ...
Swan Studio emerges as one of Australia’s fastest-growing content agencies
Swan Studio has quickly grown into a leading creative agency trusted by top global and Australian brands.The announcement:Swan Studio has emerged as one of Australia’s fastest-growing content agencies ...