Paul Munkholm found the new logo and the Alphabet name confusing in general.”First is the name Alphabet. There’s not a clear branding or verbal link to Google or to the other entities.

Announcing the new logo, Google wrote in a blogpost, “Google has changed a lot over the past 17 years—from the range of our products to the evolution of their look and feel.

If Google’s logo reflects a campus with multi-story slides and themed conference rooms, Alphabet’s says, “I have a lobby full of Knoll furniture.” ...

Industry Google Google announces massive reorganization, becomes subsidiary of umbrella corporation Alphabet By Shawn Knight August 10, 2015, 5:45 PM 8 comments ...

Meanwhile, the Computer and Technology sector has returned an average of 19.59% on a year-to-date basis. As we can see, Alphabet is performing better than its sector in the calendar year.

Meanwhile, stocks in the Computer and Technology group have gained about 12.44% on average. This means that Alphabet is performing better than its sector in terms of year-to-date returns.

The first two probes focus on Alphabet and Apple and relate to so-called anti-steering rules. Under the DMA, tech firms are not allowed to block businesses from telling their users about cheaper ...