American Eagle stock popped 24% Monday after Trump posted that he loved the company's jeans ad featuring Sydney Sweeney as ...

When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Sydney Sweeney's brother Trent Sweeney made light of the backlash her recent American Eagle ad campaign sparked, crediting a ...

American Eagle's ad campaign with actor Sydney Sweeney has sparked a debate about beauty standards. The retailer responds to ...

Sydney Sweeney shares bar night photos in denim outfit weeks after her American Eagle "Good Jeans" campaign faced backlash.

Lizzo works fast! The singer already has a song ready, poking fun at Sydney Sweeney's controversial American Eagle ad: 'Bitch ...

Sydney Sweeney wanted people to know she had good jeans. Well, genes. Now, her American Eagle ad has the internet melting down.

"Sydney Sweeney Has Great Jeans" is and always was about the jeans. Her jeans. Her story," the company said in a statement posted on social media. "We'll continue to celebrate how ...

The question now is whether some of the public reactions the fall denim campaign produced is what American Eagle intended.

Comedian John Crist discusses the uproar over the recent ad Sydney Sweeney appeared in for American Eagle on 'The Will Cain ...

American Eagle's 'good jeans' ads with Sydney Sweeney spark a debate on race and beauty standards U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising ...